If you're actively involved in networking, whether IRL (in real life) or limited to social media, you likely are questioned by family, friends, colleagues and co-workers. Why do you do this? Does it matter? Does it work? Is it a waste of time? Sometimes you may even ask those questions of yourself.
If people aren't successfully using connections to enhance their lives, business and personal, they will naturally doubt. Trying to explain it all, especially to people who are severely cynical, can be difficult at best and quickly exhausting.
Today I found a helpful post on PEG Networker with helpful explanations and eye-catching graphics. Check it out at:
http://blog.pegworks.com/how-to-explain-social-networking-to-your-boss-mom-and-yourself/
